Are People Selling Your PLR Products For Pennies?
When you provide resell rights to your customers you will eventually
sell or someone else will sell your products to someone that will try
and resell your products for pennies.
This is just an unfortunate part of online marketing that you can fix by
simply not providing any resell rights. While solving the problem of the
idiots that resell your creations for a buck, this may limit your short term
profits by pushing out the marketers that only buy for the resell rights.
This same problem exists for those of us that provide private label rights
with the product we create and sell.
However with plr the problem is much easier to solve.
When the marketer that purchases your products with resell rights comes across
the lowball idiot that is selling that same item way below the price you have
suggested it sells for – even when you have listed in your resell rights terms
or license – that marketer contacts you complaining that you do something about
it and have the seller remove their sale or raise the price.
While there are potential legal issues with you asking someone to sell your products
at a certain price – or else – you still want your new customer to be happy so you
reply that you are going to contact the injuring seller (idiot) and request they raise
the price and relate to them the license terms and the fact that the low price hurts
everyone and so on…
Now when this same issue occurs with private label rights products there are more effective resolutions.
Someone I just met online the other day made a comment on another site whose owner just raised their Membership fee from $10 – $97 (it depended on who you were as to how much your membership fee was) to $147. The site owners’ reason (this time) for raising the cost of Membership was to weed out the "tire-kickers" who have been reselling the products for a buck or two. The products for the most part are private label rights products.
This person whom I just met – his name is Shane – made the comment on this other site reminding them (us) that this is PLR content, and if you work it properly as most do (or should do), then there is no competition, because the results would be a unique product, right?
Don’t concern yourself with what the wannabes are doing, just continue to makeover your PLR as you should and you will command top dollar.
Truer words were never spoken. (IMHO)
The moral of this rant is that if you have PLR then use it or buy resell rights instead. The
beauty of PLR is that you have the ingredients for a unique product.
Should the originator of the plr product follow up on complaints of lowballers – yes!
Should those that are reporting the lowballers use the ingredients of the plr product to create a totally unique product that which is no longer affected by the lowballer – most assuredly YES!!
Please let me know your opinion on this hot topic. Am I right or wrong?
Sincerely,
Steve Dougherty
{ 1 comment… read it below or add one }
Go Steve Go!
You did hear, I was wondering! I completely agree with you. There will always be those that will sell your products cheap no matter what price tag you put on them or how hard you try to control it.
Along with the legal issues sometimes you have to wonder why we keep creating new ones. But it’s business and I am a firm believer in including suggested retail prices for my products, but as for enforcing them that is another ball game.
I have found that most customers will comply with suggested price points and the best I can do is try to weed out the ones that don’t. Nicely of course and without making my other long time, loyal customer pay the price for it!
That’s my two cents. Thanks for sharing yours,
Lisa